Privacy Policy

Here at Souhree's Fashion, we are committed to protecting and respecting the privacy of your personal data. This privacy notice explains how your data is collected, used, transferred and disclosed by us. It applies to data collected when you use our websiteand android applications, when you interact with us through social media, email, or phone, or when you participate in our competitions or events. It covers:

  • The personal data we collect
  • How we collect your data
  • How we use your data
  • Cookies
  • Your rights
  • Changes to this privacy notice

Our commitment to you

We take the protection of your personal data seriously and will process your personal data fairly, lawfully and transparently. This privacy notice describes the personal data we are collecting about you and how it is used.

We will only collect and use your personal data for the following purposes, to:

  • fulfil your order(s)
  • keep you up to date with the latest offers and trends
  • give you a better shopping experience
  • help us to make our marketing more relevant to you and your interests
  • improve our services

meet our legal responsibilities

THE PERSONAL DATA WE COLLECT

Personal data means any information about an individual from which that person can be identified. It does not include anonymised data, where the identity and identifying information has been removed.

While our website is designed for a general audience, we will not knowingly collect any data from children under the age of 13 or sell products to children. If you are under the age of 13, you are not permitted to use or submit your data to the website.

The following groups of personal data are collected:

  • Identity Data includes information such as: first name, last name, title, date of birth (optional), occupation, personal description, photo and gender.
  • Contact Data includes information such as: email address, billing address, delivery address, location, country, telephone number, loyalty programme membership number, and social media id (if you log in by social media).
  • Financial Data includes information such as: payment card details and bank account.
  • Transaction Data includes information such as: details of your purchases and the fulfilment of your orders (such as basket number, order number, subtotal, title, currency, discounts, shipping, number of items, product number, single item price, category, tax etc.); payments to and from you and details of other products and services you have obtained from us, correspondence or communications with you in respect of your orders, and details of any rewards and bonuses awarded.
  • Technical Data includes information such as: details of the device(s) you use to access our services, your internet protocol (IP) address, login data, your username and password, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform.
  • Profile Data includes information such as: purchases or orders made by you, product and style interests, preferences, feedback, and survey responses.
  • Usage Data includes information such as: how and when you use our website/app, how you moved around it, what you searched for; website/app performance statistics, traffic, location, weblogs and other communication data; loyalty programme activities; and details of any other boohoo products and services used by you.
  • Marketing and Communications Data includes information such as: your preferences in receiving marketing from us and our third parties and your communication preferences.

HOW WE COLLECT YOUR DATA

We may collect personal data about you in the following ways:

  • Direct interactions – you may give us your Identity, Contact, Financial, Transaction, Profile, and Marketing and Communications data (as described above) by filling in forms, entering information online or by corresponding with us by post, phone, email, telephone or otherwise. This includes personal data you provide, for example, when you:

    • Create an account or purchase products on our website;
    • Subscribe to our newsletter, discussion boards, social media sites or create wish lists;
    • Enter a competition;
    • Join a Boohoo loyalty programme;
    • Complete a voluntary market research survey;
    • Contact us with an enquiry or to report a problem (by phone, email, social media, or messaging service);
    • Use the “refer a friend??? function on our website; or
    • When you log in to our website via social media.
  • Automated technologies or interactions – as you interact with our website, we may automatically collect the following types of data (all as described above): Technical Data about your equipment, Usage Data about your browsing actions and patterns, and Contact Data where tasks carried out via our website remain uncompleted, such as incomplete orders or abandoned baskets. We collect this data by using cookies, server logs and other similar technologies. Please see our Cookie Policy for further details.
  • Third parties – we may receive personal data about you from various third parties, including:

    • Technical Data from third parties, including analytics providers such as Google.
    • Technical Data from affiliate networks through whom you have accessed our website;
    • Identity and Contact Data from social media platforms when you log in to our website using such social media platforms;
    • Contact, Financial and Transaction Data from providers of technical, payment and delivery services.

USE OF YOUR DATA & INFORMATION

  • We use personal information to provide the services you request. To the extent we use your personal information to market to you, we will provide you the ability to opt-out of such uses.
  • We use your personal information
    • to resolve disputes;
    • troubleshoot problems;
    • help promote a safe service;
    • collect money;
    • measure consumer interest in our products and services;
    • inform you about online and offline offers, products, services, and updates; customize your experience; detect and protect us against error, fraud and other criminal activity;
    • enforce our terms and conditions; and as otherwise described to you at the time of collection.
  • In our efforts to continually improve our product and service offerings, we collect and analyse demographic and profile data about our users’ activity on our Website.
  • We identify and use your IP address to help diagnose problems with our server, and to administer our Website. Your IP address is also used to help identify you and to gather broad demographic information.
  • We will occasionally ask you to complete optional online surveys. These surveys may ask you for contact information and demographic information (like pin code, age, or income level). We use this data to tailor your experience at our Website, providing you with content that we think you might be interested in and to display content according to your preferences.

COOKIES

Our website uses cookies to distinguish you from other users of our website and to keep track of your visits. They help us to provide you with the very best experience when you browse our website and to make improvements to our website. They also help us and our advertising networks to make advertising relevant to you and your interests.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.

YOUR RIGHTS

You have several rights under the data privacy legislation. This includes, under certain circumstances, the right to:

  • request access to your personal data
  • request correction of your personal data
  • request erasure of your personal data
  • request restriction of processing of your personal data
  • request the transfer of your personal data
  • object to processing of your personal data
  • request human intervention for automated decision making

CHANGES TO THIS PRIVACY NOTICE From time to time we may change this privacy notice. If there are any significant changes, we will post updates on our website, applications or let you know by email.

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